UX/UI DESIGN / development

Estée Lauder

Advanced Night Repair Launch

industry

Skincare, Beauty

The Advanced Night Repair is Estée Lauder's number one serum. For years, the Estée Lauder brand has refined and redeveloped their best-selling product. Launched virtually, our challenge was to design and develop the microsite to recruit a new generation of users.

Estée Lauder Advanced Night Repair A Legacy of Firsts

The history of Advanced Night Repair

Maintaining Estée Lauder's well-established brand identity, this was executed successfully using visuals to illustrate the history of the product and encouraging consumers to experience the latest edition of their best-selling serum.

#ILoveANR Stickers

Customised interactive stickers

The microsite included a virtual photo booth for users to play with. We created stickers and frames exclusive to the Advanced Night Repair brand to encourage users to upload their photos onto their own social media platforms.

Estée Lauder Advanced Night Repair Fun Facts Mobile
Estée Lauder Advanced Night Repair #ILoveANR
Estée Lauder Advanced Night Repair Power Your Day
Estée Lauder Advanced Night Repair A Legacy of Firsts 2020
Estée Lauder Advanced Night Repair A Legacy of Firsts Mobile
Estée Lauder Advanced Night Repair Epigenetics Mobile
Estée Lauder Advanced Night Repair Epigenetics
Estée Lauder Advanced Night Repair Epigenetics Discovery

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